In the interconnected business world, we often use multiple applications for different purposes. While these may solve the purpose, managing various logins across these applications is cumbersome. That is where Single Sign-On (SSO) comes in to make the process more seamless and secure.
In this section, we will explore SSO, its components, various flows, and enterprise requirements for SSO.
Single Sign-On (SSO) is an authentication method that allows users to access multiple applications with a single set of credentials. Users can authenticate once and gain access to various systems without logging in again or maintaining multiple credentials for each application.
Below are some benefits of Single Sign-On (SSO) specifically for B2B applications:
These are some of the benefits of Single Sign-On (SSO). Further, it is essential to understand how it compares with other popular authentication methods. In the table below, we compare some of the popular authentication methods, such as password-based, OAuth, and multi-factor (MFA), for different parameters. This will help you choose the right method for your applications.
A typical SSO implementation has the following components:
Understanding SSO flow is crucial to understanding how SSO streamlines the authentication flow. Below is a typical SSO flow:
What we saw here was a typical SSO flow with all the components. One thing to note is that, though the sequence diagram simplifies how authentication and token exchange work, different federation protocols play a crucial role in securely exchanging authorization and authentication data between service providers and identity providers. In the following section, we’ll look at SAML and OpenID Connect.
Security Assertion Markup Language (SAML) is a widely adopted protocol that enhances the standard SSO flow by defining XML-based messages that standardize and facilitate the secure exchange of authentication and authorization data between IdPs and SPs.
Below are the key SAML components
SSO has a suite of benefits:
Along with the standard SSO components, these provide a streamlined and secure way of dealing with authorization and authentication data.
Let us understand how the SAML flow differs from the vanilla SSO flow.
What we saw here was a typical SSO flow with all the components. One thing to note is that, though the sequence diagram simplifies how authentication and token exchange work, different federation protocols play a crucial role in securely exchanging authorization and authentication data between service providers and identity providers.
In the following section, we’ll look at SAML and OpenID Connect.
With employees interacting with multiple applications, implementing SSO in your B2B applications is not just a nice-to-have feature but a mandatory requirement. From offering enhanced user experience to improved security and simplified user management, implementing SSO using SAML makes all this possible while making the entire process seamless and secure.
Let us look at the high-level steps in implementing SAML SSO in B2B applications.
This was a high-level overview of the steps involved in implementing SAML SSO in B2B applications. While the steps mentioned above will be the same, how you implement them will change depending on many factors, such as your tech stack, framework, IdP, audit requirements, etc.
Many IdP providers are out there, and choosing the right provider is critical. There are several considerations that one must keep in mind. Some of them are:
Let us look at some of the most prominent SAML SSO providers.
To understand the complete implementation process, read our blog post on implementing SAML SSO using Okta.
We mentioned earlier that SAML SSO provides additional security benefits to the basic SSO flow. However, it is not immune to security vulnerabilities. As with any protocol, there are chances for exploits, and hence, understanding these vulnerabilities is crucial to ensure the integrity and safety of their SAML-based SSO implementations.
In this section, we will look at some of the common SAML security vulnerabilities.
These were some of the SAML security vulnerabilities to be wary of while implementing SAML for your applications. For more details, refer to the OWASP SAML Security cheat sheet.
Two of the most prominent protocols for authorization and authentication are SAML and OAuth. While both protocols aim to provide secure access to resources, they have different designs and use cases. In this section, we will examine both SAML and OAuth, highlight their USPs and differences, and eventually help you choose the right solution for your B2B application.
The below table highlights the differences between SAML and OAuth:
While these are a few generic use cases of when to use SAML or OAuth, the answer ultimately depends on your specific use case, the systems you are integrating with, and your B2B clients.
OpenID Connect (OIDC) is built on top of the existing OAuth2.0 protocol and extends OAuth's authorization capabilities to provide a standardized authentication method. It has become one of the most popular authentication protocols for web and mobile applications. It combines simplicity and security, thus making it an attractive option for developers implementing SSO.
Let us look at some key features of OIDC:
OIDC introduces additional components and concepts for authentication while inheriting the robust security features of OAuth 2.0. Key components of OIDC include:
OIDC leverages OAuth 2.0 to securely enable user authentication and identity management, simplifying the process for both users and applications and providing a consistent experience across different platforms and services.
OIDC standardizes the authentication flow and allows applications to verify user identities and obtain their profile information while providing a secure and seamless experience. Below are the steps involved in a typical OIDC flow.
Implementing OIDC SSO in B2B applications can significantly enhance security, streamline the user's complete access flow, and facilitate access management across multiple systems.
Here is an example code snippet for configuring OIDC in a Python application:
Here is a high-level overview of the implementation steps and key considerations.
This was an overview of the steps involved in implementing OIDC SSO in B2B applications. The steps mentioned above will remain the same, but how you implement them will change depending on many factors, such as your tech stack, framework, OIDC provider, audit requirements, etc.
Many OIDC providers are out there, and choosing the right provider is critical. There are several considerations that one must keep in mind. Some of them are:
Let us look at some of the most prominent OIDC providers.
Read our blog post on implementing OIDC SSO using Google to understand the complete implementation process.
SAML, as we know it, has become a cornerstone for authentication in enterprise applications over the years. OpenID Connect has gained significant traction in modern web and mobile applications in recent years. In this section, we will look at the features of SAML and OIDC, along with their differences, to help you choose the appropriate solution for your use case.
The table below highlights the differences between SAML and OIDC:
SAML and OIDC have their strengths and weaknesses, but the choice depends on your needs, existing infrastructure, application, and clients. Sometimes, you might want to use both these protocols to accommodate different needs.
SSO has become a critical component of most enterprise environments, allowing seamless and secured access to applications with single credentials. It enhances the user experience by reducing the need for multiple logins for end users and introducing a centralized authentication process for administrators.
You must consider some key requirements when implementing SSO in your organization.
These are a handful of requirements that you should be aware of while implementing SSO in your organization. They will help you enhance security, improve user experience, and ensure secure and seamless integration with diverse systems and applications.
As discussed earlier, SSO is not just a good feature; it is a must-have in the continuously evolving business and technology landscape. Implementing SSO in B2B applications should be a strategic move to enhance security, streamline user experience, and simplify access management across multiple systems.
In this section, we will share key considerations and best practices for implementing SSO in B2B environments. We will explore key aspects of choosing the right protocol, delivering a seamless multi-product experience, effective session management tips, and implementing Single Logout (SLO) to improve your organization's security posture.
With multiple applications being accessed and used by users, a seamless multi-product experience in SSO ensures users can navigate between these services and applications with a single set of credentials. Achieving this involves some critical considerations:
By focusing on these areas, you can create a secure, seamless, and cohesive multi-product experience that enhances user productivity and satisfaction.
Another crucial requirement when dealing with SSO is effective session management. When your users are accessing multiple applications using multiple IdPs, it becomes critical to manage sessions correctly for security and good user experience. Some of the things that must be kept in mind while dealing with sessions are mentioned below:
Focusing on these will help you implement robust, secure, and seamless session management, providing session continuity that improves the productivity of users using your B2B applications.
Single Logout (SLO) is a crucial feature in SSO environments, especially in B2B environments where users access multiple interconnected services. SLO ensures that once the user logs out from one application, they are automatically logged out from the other, maintaining a consistent experience. This prevents unauthorized access by ensuring all active sessions are properly terminated.
In this section, we will look at what is necessary to implement SLO in your environment.
Focusing on these implementation tips will help you implement SLO in your environment and provide a secure and seamless user experience.
SSO can be implemented differently in B2B environments depending on the requirements and the use cases. The two primary types of SSO include:
Both these flows achieve the same functionality but in a different way. The initiation points and sequence of interactions between the user, IdP, and SP vary across the flows.
In this section, we’ll look at both SP-initiated flows and IdP-initiated flows.
Service Provider (SP) Initiated SSO is a common authentication flow in which the user starts the login process at the service provider's site. This approach is widely used in B2B environments where users access different services from a central portal. By initiating the SSO process from the SP, users can seamlessly log in to multiple services without needing to manage separate credentials for each one.
A typical SP-initiated flow involves the following steps:
Below are steps that you can follow to implement SP-initiated flow.
Following the above steps, you can configure and implement SP-initiated SSO flow in your environment.
As discussed earlier, SP Initiated SSO is preferred when the user starts the login process directly from the service provider’s application or portal. Below are some common use cases, along with examples:
Identity Provider (IdP) Initiated SSO is an authentication flow in which the user logs in at the identity provider’s site. It is often used when the IdP is a central authentication hub for multiple services.
In IdP Initiated SSO, the authentication flow typically involves the following steps:
Below are steps that you can follow to implement IdP-initiated flow.
Identity Provider (IdP) Initiated SSO is preferred when the user logs in at the identity provider’s authentication portal, providing seamless access to various service providers (SPs). Here are some common use cases, along with examples:
In this section, we will compare SP-initiated and IdP-initiated SSO flows, as each has its own advantages and disadvantages. Let's look at the differences between both flows.
In this section, we understood Single Sign-On and the benefits it brings to working with multiple applications. We also looked at protocols like SAML and OIDC, which are widely used for implementing SSO workflows. We touched upon various enterprise requirements for implementing SSO and understanding Service Provider and Identity Provider-initiated SSO flows.
In the next section, we’ll look at social logins and learn how to use different social media platforms to log in securely to different applications.